From Useful to Impactful: Kitiran Foundation and DF Labs Launch a Movement Asking What AI Should Do for Indonesia

Webinar Launches the Movement "AI: Dari Bermanfaat menjadi Berdampak," Shifting the Question From What AI Can Do to What It Should Do

20 October 2025 – Kitiran Foundation and DF Labs, an Applied AI R&D collective, held "Evolusi AI: Dari Useful Menuju Impactful" (The Evolution of AI: From Useful to Impactful), a webinar on Zoom, on Sunday, October 19, 2025. The event launched their joint movement "AI: Dari Bermanfaat menjadi Berdampak" (AI: From Useful to Impactful), under a simple tagline: not what AI can do, but what it should do. It ran on a pay-as-you-wish basis, free to attend live.

AI is getting more capable every month, but for whom? Much of the public conversation still asks what the technology is able to do. The webinar set out to move that conversation toward a more important question: what AI should do for Indonesia, and how to design for real human impact rather than technical capability alone.

Raihan Ahimsa of DF Labs opened with "Ahead of the Curve: Mapping the Landscape, Building the Urgency." He traced the three years since ChatGPT's launch in November 2022: the panic of 2023, as new models and open-source releases arrived one after another; the reality check of 2024, when businesses struggled to turn interest into paying use; and 2025, when AI became part of everyday work.

He then sorted what is actually useful today into three kinds of value. Automation removes busywork such as first-tier customer service, data entry and meeting notes, which is also where job displacement becomes real. Augmentation makes people more capable in coding, writing, analysis and learning, multiplying ability rather than replacing it. Acceleration compresses timelines in research, design and software, where AI becomes a force multiplier.

He closed with the tensions that will decide where AI goes next, starting with capability racing ahead of safety and investment running ahead of sustainable business models.

Sabrang Mowo Damar Panuluh, Advisor of Kitiran Foundation, then set out the vision and philosophy of the movement: going beyond technical capability to design AI that creates real human impact for Indonesia. The session was moderated by Bagus.

The webinar was framed not as a one-off event but as a starting point. Kitiran Foundation and DF Labs invited participants to become part of the movement, and contributors received the recording, an e-certificate and an exclusive module.

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About DF Labs

DF Labs is an Applied AI R&D studio committed to experimental exploration and analysis of artificial intelligence and its implications in our future. Through workshops, community gatherings, and collaborative research, DF Labs bridges visionaries, creative thinkers, and technical innovators to co-design an AI future that enriches society.

About Kitiran Foundation

Kitiran Foundation is a non-profit initiative dedicated to elevating AI awareness and fostering responsible innovation in Indonesia. By organizing events, producing educational content, and partnering with industry leaders, Kitiran aims to equip individuals and institutions with the knowledge to navigate the AI era confidently.